Simon Dye our Director is Google’s Analytics Certified

Simon Dye our Director has been Certified after passing Google’s Analytics assessment. This showcases his ability to use Google Analytics 4 to gain valuable Insights…

Chartered Marketer and CIM Fellowship renewal Confirmation

The Chartered Institute of Marketing (CIM) have just confirmed my Chartered Marketer status has been renewed for another year along with my ongoing Fellowship status:…

Google’s shares top $1000 as it reports earnings increase 36%

Google’s share price has broken through the $1000 mark today- the day after it reported an increase in it’s third quarter earnings.The numbers released yesterday…

Google tries to offer deal to end Brussels anti-trust probe

Google has proposed a package of concessions as it seeks to end a long running investigation into its European search business.The suggested changes to its…

Value of Google’s PPC Adwords is questioned by eBay

The value of advertising on Google’s AdWords PPC platform is questioned by eBay.The research- Consumer Heterogeneity and Paid Search Effectiveness: A Large Scale Field Experiment…