Archives by Tag 'Bing- Dyenamic Solutions review of the search engine'

Value of Google’s PPC Adwords is questioned by eBay

By Dyenamic Solitions - Last updated: Friday, March 22, 2013

The value of advertising on Google’s AdWords PPC platform is questioned by eBay.The research- Consumer Heterogeneity and Paid Search Effectiveness: A Large Scale Field Experiment by eBay has found that paying for advertising in the form of keywords on search engines has little effect on sales. Search engines like Google, Yahoo and Bing sell companies […]

U.S. search engine rankings for 2012

By Dyenamic Solitions - Last updated: Friday, January 18, 2013

The US search engine rankings have been released for 2012- with somewhat predictable results.Google Sites led the U.S. explicit core search market in December with 66.7 percent market share, followed by Microsoft Sites with 16.3 percent (up 0.1 percentage points) and Yahoo! Sites with 12.2 percent (up 0.1 percentage points). The Ask Network accounted for […]

Free v PPC search engine click through ratio- latest research

By Dyenamic Solitions - Last updated: Friday, September 7, 2012

New research has published the latest search engine click through ratio which compares the number of people clicking on the “free” organic results against the “paid for” Pay Per Click ads results.Search engine users overwhelmingly click on organic results on Google and Bing by a massive margin of 94% over PPC ads at 6%. The […]