Sales of digital fiction book soar Publishers Association says
A huge increase in the value of digital book sales in the UK has been announced by the Publishers Association (PA).The value of digital fiction…
Free v PPC search engine click through ratio- latest research
New research has published the latest search engine click through ratio which compares the number of people clicking on the “free” organic results against the…
How to create better health sector websites
Like any online experience NHS health websites must be built around it’s users’ needs- in this case patients.They need to be much more clear and…
How to increase your online sales- step one
Increasing your online sales is a similar process to increasing your offline, traditional sales.It’s not rocket science- don’t let the technology baffle you- just remember…
Judge oders companies to reveal payments to bloggers
Oracle and Google have been ordered to reveal the names of bloggers who they have paid by a US judge during their Java intellectual property…
Baidu profits jump as online advertising growth continues
China’s largest internet search engine Baidu, has reported a 70% jump in profits in the second quarter with continued growth in its online advertising revenue.The…
Google reports sales and profits increases
Google Inc has reported an increase in sales and profits for the three months to the end of June in its first results statement since…
Multi screen approach required for online marketing
The multi device revolution is here and online marketers must ensure they understand consumer behaviour if they are to achieve sales and profits.The days of…
Microsoft in £4 billion online marketing writedown
Microsoft has written down the value of an online advertising firm it bought five years ago by £4 billion ($6.2 billion).Microsoft bought Aquantive for $6.3…
Companies need bold action to grow survey finds
The latest survey from the British Chambers of Commerce (BCC) finds that while the UK economy remains weak- businesses are growing.Director general John Longworth called…